McDonald's is a leading global multinational fast-food restaurant chain, founded in Chicago, USA, in 1955, with approximately 30,000 restaurants worldwide. Its menu primarily features hamburgers, along with French fries, fried chicken, soft drinks, frozen desserts, salads, fruit, and other fast-food products.
Today, McDonald's is a global leader in the foodservice industry. As of the end of 2019, more than 38,000 McDonald's restaurants worldwide served high-quality food and services to more than 69 million customers every day across more than 100 countries and regions.
McDonald's ranked among the world's top 10 most valuable brands in the BrandZ ranking for 13 consecutive years. In 2020, McDonald's ranked ninth on the list, making it the only foodservice company among the top 10, with a brand value exceeding USD 129.321 billion.

Subway is a globally recognized multinational fast-food chain, founded in Connecticut, USA, in 1965, with more than 37,000 restaurants across over 100 countries and regions. The brand specializes in freshly made sandwiches, wraps, salads, and other light fast-food options, renowned for its customizable offerings and fresh, wholesome products. Today, Subway is one of the world's largest fast-food restaurant chains, with decades of experience in the light fast-food segment. Supported by a well-established franchise system and standardized services, the brand has earned recognition from consumers worldwide and remains among the leading global brands in the casual fast-food sector.

Burger King is a leading global multinational hamburger fast-food chain, founded in Florida, USA, in 1954. Its operations span more than 120 countries and regions, with over 17,000 restaurants worldwide. The brand specializes in flame-grilled burgers, complemented by French fries, snacks, desserts, beverages, breakfast items, and other fast-food offerings. Its distinctive flame-grilling process is a core brand feature. As the world's second-largest hamburger fast-food chain, Burger King has decades of experience in the industry and has built a strong global presence through its iconic products and value-oriented offerings, establishing itself as a major brand in the global food retail and foodservice sector.

Domino's is one of the world's leading pizza restaurant chains, founded in Michigan, USA, in 1960. Its operations span more than 90 countries and regions, with over 20,000 restaurants worldwide. The brand specializes in a wide variety of pizzas, complemented by pasta, snacks, desserts, beverages, and other products, with fast delivery service as a key competitive advantage. After decades of development, Domino's has become the world's largest specialized pizza restaurant chain. With consistent product quality and an efficient delivery network, the brand has established a strong presence in global foodservice markets and serves as a benchmark in the pizza segment.

Jiumaojiu Northwestern Chinese Cuisine was founded in 1995. After 26 years of development, it became a widely recognized and popular restaurant chain. Today, the brand has embarked on a new chapter with the brand strategy "Loved by Three Generations", offering hearty dishes suited to different generations, as well as dining experiences tailored to family meals, gatherings with friends, and solo dining, creating a comfortable and welcoming atmosphere for customers.

Beautiful Lai Grilled Fish is a sub-brand under Jiumaojiu. Its first restaurant opened at Guangzhou Tianhe Racecourse in August 2021. Distinct from other grilled fish restaurants, the brand specializes in live fish and is dedicated to creating a culture centered around young consumers. It has developed the distinctive "Lai Meili" IP character to engage with younger audiences in a more direct way, positioning the brand as not only a dining destination but also a cultural symbol for young people.